The key to thriving in this saturated market is not just about being a skilled dentist, but about employing cutting-edge marketing strategies that set your practice apart.
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The key to thriving in this saturated market is not just about being a skilled dentist, but about employing cutting-edge marketing strategies that set your practice apart.
Barb Johns, a seasoned broker from Henry Schein – Tier Three Brokerage, unveils the secrets to drastically increasing the value and saleability of your dental practice.
In this post, we’re delving into the most effective strategies to double your patient flow in 2024. We’re challenging the common belief many dentists have that the only way to increase patient numbers is through more marketing.
Many dentists are not aware of the silent issue affecting dental practices worldwide: common but critical mistakes made by receptionists that could be costing their practices significantly. In this post, we uncover the top five errors that lead to lost revenue and opportunities.
One of the most common questions patients ask when looking for dental services is “how much does it cost?” As a dental practice owner, you probably find it frustrating because it often gives the impression that the patient is nothing more than a price shopper.
In 2024, the key to successful marketing in the dental industry isn’t just about the channels you choose, whether it’s social media, flyers, or Google Ads. The real game-changer is the quality of your marketing efforts.
Almost every dentist thinks that they need an experienced dental receptionist to book more new patients. Actually, this is a misconception, what they need is not dental experience but instead great customer service experience.
Are you tired of investing in Google Ads without seeing any results? Are your marketing efforts falling short?
In this post, we’ll show you how to create a strong Google Ads campaign that drives new patients to your practice. We’ll also cover the three most common mistakes dentists make.
The success of your dental practice is at the mercy of your team. While most dentists are excellent clinicians, they are not experts on how to manage a team which is why you see so much drama in the typical dental office.
Every dentist aspires to achieve a higher ranking for their website on Google, but many are not fully aware of what kind of content they need to create to improve their practice rankings. In this post, we will explore smart strategies for using keywords and creating compelling content.
If you’re a dentist looking to level up your website and make 2024 your best year in terms of new patients, check out our article as we explore the key elements that make up a successful dental website.
In this digital age, capturing the attention of potential patients on social media platforms can indeed be challenging. In this post, we will discuss whether investing time or money in social media is worth it, outline the results you can expect, and what type of content works.
Are you tired of frequent appointment cancellations at your dental practice? This is a common issue faced by many practices, and the solution most dentists resort to (staff training) doesn’t seem to help. So, what can you do in such cases?
Launching a new dental practice or giving your existing one a makeover? Remember, your website is your digital storefront, and having a strong online presence is non-negotiable.
Patients canceling appointments can be one of the most frustrating things for a practice owner. Everyone hates holes in the schedule, wasted chair time, and paying your team during downtime. In this article, we’ll discuss some of the root causes of cancellations as well as strategies for reducing cancellations.
When it comes to training, many dentists believe it’s solely for their dental staff. However, the truth is, training should kick off from the top—you, as the dentist, must master the art of leadership to guide your team effectively. While dental schools excel in providing dental education, they often fall short in preparing you for the leadership role, business management, and motivation techniques.
Attracting new patients for cosmetic dentistry can be more challenging than filling emergency slots or scheduling routine check-ups. Cosmetic dentistry patients do their homework, compare practices, and ultimately choose the one they like and trust the most.
In the competitive world of dentistry, it’s crucial for your team to be skilled in effective phone communication. How your team talks on the phone can greatly impact your dental practice’s success. In our recent webinar, we discussed essential steps to improve your phone conversations, specifically tailored for the dental field.
This is custom heading element In today's digital age, maintaining a strong online presence is crucial for businesses, including dental practices. However, many dental professionals struggle with the question of how to effectively utilize their social media pages, especially considering that dentistry may not be viewed as a particularly glamorous field. In this blog post, [...]
The success of your dental practice, and your success as a dentist, is at the mercy of your staff. If you’ve got a great team that delivers amazing customer service, you will be able to build a very successful and profitable dental practice.
If you want to build a very successful dental practice, you need to start acting like a successful practice, before you become one. You need to start doing all of the little things at a much higher level of quality than other dentists are doing before you see the results.
A transition statement is a powerful tool that will allow your staff to take control of the conversation, build trust with prospective patients, and ultimately secure them as new patients. But what exactly is a transition statement, and how do we use it? Keep reading to find out!
Your dental patients don’t really care about all of the fancy equipment in your practice. The reason why a lot of dental websites don’t perform very well is that they show pictures and talk about things that do nothing but stroke the dentist’s ego, not things patients actually want to see or are interested in reading about.
Your Google Reviews tell the story of your practice and have the ability to showcase the honest experiences that your patients have had with your dental practice. New patients are more inclined to trust you if they feel like others do as well.
This is custom heading element Do you ever feel like all dental websites look exactly the same, and don’t actually do much to drive new patients? That’s because the majority of them are lacking one critical component– the element of personalization. But how do you personalize your website so that new patients are more inclined [...]
We interviewed Christopher Achkar from Achkar Law to discuss what dentists need to know regarding employment laws and contracts and what they can do to make sure they protect themselves and their practice.
Should you spend money promoting your dental practice on Facebook? NO! For the vast majority of dentists out there Facebook marketing or social media marketing in general is not going to generate anywhere close to the return-on-investment you could achieve with many other marketing activities.
For many dentists, choosing the right name for their practice often poses a real challenge. Should you simply use your own name? Should you include the name of the city or state in which the practice operates? Or is it better to name the practice after the street on which it’s located? What name will get the best results online? Fortunately, we have the answer!
There’s a lot that happens in a dental office day-to-day, and no matter how amazing your team is, no matter how amazing your office manager is, they cannot possibly catch every problem or be on-top of every little thing that goes on everyday. There is a lot that falls through the cracks unfortunately.
We interviewed Timothy Brown, the CEO of ROI Corporation, one of the largest dental brokerages in Canada, and talked about what dentists should consider when looking to buy a dental practice.
We interview Timothy Brown, CEO of ROI Corporation one of Canada’s largest dental brokerages and get some down-to-earth advice on what dentists need to consider when buying or selling a practice
Strategies for Buying / Selling a Practice – Interview with Bill Henderson from Tier Three Brokerage
We interview Bill Henderson, former president of Tier Three Brokerage (https://tierthree.ca/) before being acquired by Henry Schein in 2021, and discuss effective strategies for buying or selling a dental practice in Canada.
What does it take to build an All-Star dental practice? We interview Alex and Heather Nottingham from All-Star Dental Academy on how dentists can create a practice that delivers exceptional customer service and new patient experience.
We interview Dr. Ameen Al-Obaidi, a successful dentist with 4 practices in Ontario, and the lead instructor at High Tech Dental Seminars to discuss his experience with cosmetic dentistry.
If you want to turn more website visitors into patients, focus on talking less about yourself and your practice and more on just being helpful to people who are looking for specific dental procedures. Do an excellent job of answering their questions without any sales pitch.
Link building is arguably the single most important thing you can do to increase your rankings on Google. It is the biggest factor that Google looks at in order to determine whether to show your practice to potential patients or show one of your competitors instead. It’s a difficult part of the SEO process and funny enough it’s something many SEO companies don’t really know how to do very well.
If you want to rank better on Google, it has a lot less to do with little tricks and technical hacks than it has to do with just creating good, useful content that helps your potential patients understand how different dental services work and how they can help them.
To be successful with your SEO it’s not about just ranking higher on Google for all kinds of random keywords, it’s about ranking high for very high value keywords that are being searched by quality patients who need a dentist and are serious about going to one.
This is custom heading element Welcome to our Dental SEO series. In this series we’re going to demystify a lot of the confusion dentists have around SEO, show you why some dental websites rank better than others and what you can do to improve the ranking of your practice on Google in order to attract [...]
These are the 5 best, and FREE, ways to drive more patients to your practice.
In order to drive more patients, dentists often seek external improvements to what are very often internal issues.
One of the most challenging things that I have to explain to dentists is that you can’t just throw a bunch of money at marketing and expect results. There is a lot of ground work that needs to be done by both the doctor and the team first before we can really start driving patients to your practice.
Running a dental practice is a heck of a lot harder than running most other businesses. So how does one throw marketing into the mix without worrying that this is just going to become another project that no one really has the time to take care of?
In this latest interview, we talk to Dr. Carlo Biasucci about how he grew his $2.5 million dollar practice in Northern Ontario to $7 million dollars of production in only 3 years.
If you’re investing money into marketing your practice, I’m pretty sure your goal isn’t just to build a pretty website or to get a bunch of “website clicks” or a bunch of “Facebook likes”. I’m pretty certain your goal is to drive more new patients.
We track how many real patients you’re booking each month and where they came from. We don’t care about website clicks or Facebook Likes or other vanity metrics.
A higher number of backlinks tells Google that your dental practice is more popular than the competition. The more backlinks your website has the more Google trusts it and the more authority it has.
When it comes to marketing your dental practice, you have many options to pick from. You can send out flyers, post on social media, perform search engine optimization, or run Google AdWords.
Patients aren’t dentists. They don’t have the clinical skills to evaluate dental work by simply looking at before & after photos. People often make decisions based on emotion, especially when it comes to dentistry.
You may be familiar by now that when people search for “dentist in my area” your site could show up at the top of the results – bringing you a lot more visitors, and more patients.
When it comes to marketing your dental practice, the sheer number of marketing at your disposal can seem overwhelming. The temptation to simply pick a few at random and see what works is understandable, but is it really the best investment for your dental practice?
Are the before and after photos on your dental website actually attracting more patients? Is this really what patients look for when deciding on a dentist? Well we’ve run some A/B testing experiments and determined that these photos may be doing more to scare away your potential patients rather than attracting them.
One of the biggest challenges we see at RevUp Dental is that there are a lot of really great dental practices out there with great dentists, with amazing staff, and they deliver amazing dental care, but because their marketing isn’t up to par, they remain kind of like a “best kept secret” in their area.