The 5 Best and FREE Ways to Attract New Dental Patients
Number 1 - Top Online Directories
Submit your practice to the top online directories. Sure, you may have a Google My Business page, and a Facebook page, but is your practice listed on Better Business Bureau? What about Apple Maps or Yahoo Local or Bing Maps?
This is a free and simple way to drive more traffic to your website and improve your SEO. When Google sees that your practice is mentioned on a number of other websites, and that there are nice photos, a good description, up-to-date hours of operations and contact info, it’s going to trust your website more than your competition.
If you visit our website at revupdental.com/directories you’ll find a list of the top 50 places you should submit your practice to.
Number 2 - Google reviews
Google reviews are the gold standard of reviews on the internet. Many patients who are deciding which dentist they should visit are going to base their choice on who has the most, and best, Google reviews. I mean.. wouldn’t you?
If you are looking at two products to buy on Amazon that to you look almost identical… but you see that one has 300 reviews and a 4.9 out of 5 rating, and the other one has 50 reviews with a 4.7 out of 5 rating, which one would you pick?
Number 3 - Awards and Articles
Winning local awards such as Reader’s Choice awards or the 3 Best Rated awards can have a huge impact on your patient flow because it can have a HUGE impact on your SEO. When a local newspaper writes an article about your practice because of the good work you are doing in the community, Google notices this and begins to really like and trust your business.
Number 4 - Patient testimonial videos
Most people who are looking for a new dentist are going to check out a few different practices in the area. One of the -best ways to get them to pick your practice vs. your competitor down the road is to get your existing patients to swing your praises.
A quick testimonial video that you can shoot with a cellphone can go a long way to helping your practice stand out from all of the other practices around you.
Number 5 - Frequently asked questions videos
You want to attract more patients for Invisalign or dental implants, but guess what… so do dozens of other practices in your area. What you need to do is give people a great reason to pick your practice over the dozens of others who also do Invisalign and implants.
One of the best ways to do this is with frequently asked questions videos. Think about all of the common questions you’ve gotten when you’ve done a consultation for these services, and now, answer those questions in a video. This creates a lot for people and gives them a chance to virtually meet you.