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How To Answer The Insurance Question

June 17, 2025

The Power of Discovery Questions

“Do you take my insurance?”

Many dental teams struggle when patients ask about insurance - and for good reason. Between direct billing, CDCP confusion, and countless private plans, it’s easy to feel overwhelmed. But how your team handles these conversations can make or break your bookings. In this guide, you’ll learn how to confidently answer insurance questions, improve your phone conversions, and build patient trust - whether you accept assignment or not. Inside, you'll find real call scripts, messaging tips, and strategies to turn uncertainty into clarity.

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1. Mastering the Insurance Question

Learn how to confidently guide patients through confusing insurance conversations—whether or not your office does direct billing. Build trust from the very first call.

2. What Really Matters to Patients

Patients aren’t just comparing prices—they’re comparing experiences. Discover why empathy, tone, and conversation flow have more impact than knowing insurance details.

3. Making Non-Assignment a Strength

Even if your office doesn’t offer direct billing, you can still win patients. Learn how to position non-assignment as a helpful and transparent process that builds credibility.

4. Using Quotes to Win Patients

Don’t leave patients guessing about costs. By offering pre-appointment quotes, you show leadership, clarity, and service—qualities that convert hesitant callers into booked appointments.

5. Understanding the CDCP

The Canadian Dental Care Plan has created confusion for patients and staff alike. Get clear on how to explain eligibility, limitations, and how your office can help.

6. The Full Patient Conversation Blueprint

From greeting to booking, every word matters. This section gives you a complete script-like framework for phone calls that build rapport, handle objections, and boost conversion rates.

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About RevUp

RevUp Dental helps dental practices attract more patients with high-converting dental websites, targeted Google Ads, and effective dental SEO strategies. Our software tracks your calls and reveals where and why your practice is losing patients. With these insights, we train your front desk team to confidently book more patients.

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